Give your guests, customers and visitors the perfect service. In this article, we look at digital ordering systems in the hospitality industry. A service button is a tool that allows guests to call service staff or display their needs.
Digital solutions have become an important part of the hospitality sector. From online ordering and mobile payment options to the use of social media marketing and customer feedback platforms, digitalization has significantly changed the way restaurants and cafés are run.
Happy customers are the best marketing. Simple and straightforward, digital ordering systems in the hospitality sector, such as service buttons, can enhance service and significantly reduce response times for the benefit of guests, especially where there are many guests to be served and when the venue is very busy. e.g. in the beer garden with good weather.
By setting up or installing service buttons, the waiting time for ordering, payment or service is significantly reduced. The result is greater satisfaction among customers and guests, as they can conveniently call for service at the touch of a button.
Here is an example of how a digital ordering system might work in the hospitality industry:
Placement
In a restaurant, service buttons could be placed at every table or in certain areas such as lounges or bars. The buttons should be clearly visible and easily accessible for guests.
Operation
If a guest requires a service, they can press the button. The button can either be pressed manually or touched, depending on the type of button.
Signaling
As soon as the service button is pressed, it sends a signal to the service staff or the waiter system. This signal can be shown on a display or on a mobile device carried by the service staff.
Reaction
The service staff should notice the service call and go to the table immediately. The service staff fulfil the guest’s wishes, be it taking an order, serving food and drinks, bringing additional cutlery or answering questions. The next step is intelligent beer coasters that predict and report a potential need for service based on the weight of the glass.
Advantages
- Increased customer satisfaction through faster, targeted service and shorter waiting times
- Efficient staff deployment and better coordination of employees and tasks
- Many additional extras are possible, e.g. Info: “Table free or reserved”
The exact performance and use of a service button can of course vary depending on the requirements and options offered by the hospitality business. Some service buttons can also have additional functions, such as requesting the bill or adjusting the lighting at the table. The possibilities here are unlimited. In every case, the aim is to offer guests a convenient and efficient way to communicate with the service staff and specify their needs.
We would be happy to advise you on the opportunities for digitalization in the hospitality sector!
AUTHOR
Hakan Yildiz
FUSION IoT
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